Our Blog

Read the latest blog posts from the CANDDi team covering software, marketing, sales — and everything in between!

Blog Archive

Start Up Baby Diaries - Part 1

As some of you may know, I've recently had baby number two. Sophia was born on 4th September, a week late, weighing in at a mahoosive 10lbs and 12oz! Apart from being perpetually exhausted, and my flat being a complete pink mess at the moment, all is going great.

Published 25 Sep 2015 by Saadia Choudry, CANDDi
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Why You Should Get an Independent Analytics Audit

Digital analytics is a complex field, and all too often business owners pay for complex analytics packages but then fail to make good use of them because the data being presented is not actionable or easy to understand.

Published 18 Sep 2015 by Tim Langley, CANDDi
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Hype vs Reality and the Internet of Things

Analytics has been the “next big thing” in the world of IT for a long time now. Every few months a new technology comes along that experts promise will revolutionise the world of data. From Hadoop and Apache Spark to more futuristic ideas such as the predictive technologies of the “Internet of Things”, it’s hard to know what’s just hype and what will really deliver.

Published 15 Sep 2015 by Tim Langley, CANDDi
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Amazon and the Evolution of Analytics

If there’s one company that has definitely led the way when it comes to analytics and retail, it is Amazon. Jeff Bezos, the CEO of Amazon, once said that what is dangerous is to “not evolve”, and you can see this in everything that Amazon does, from their retail business to their media dealings and their technology services.

Published 14 Sep 2015 by Tim Langley, CANDDi
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Directors Cut

Tim Langley - Building stronger relationships

Published 10 Sep 2015 by Tim Langley, CANDDi
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Streamlining your CANDDi Streams

Sorting the data within CANDDi is a brilliant way of segmenting data, organising it, and separating out exactly what you want to see. But when you’ve got millions of streams, it’s really difficult to keep on top of them all.

Published 01 Sep 2015 by Saadia Choudry, CANDDi
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B2C Brand Owners Planning to Increase Analytics Spend

According to a recent study conducted by Venturebeat, major brand owners plan to increase their analytics spend by up to 73 per cent over the last three years. In fact, the owners of some of the world’s biggest B2C companies are planning to double their analytics spend over that time.

Published 25 Aug 2015 by Tim Langley, CANDDi
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Bing Planning Merchant Center Improvements

Bing is planning to make several improvements to its Merchant Center, including improvements to the tracking and analytics features. The Bing Merchant Center is used to create stores and catalog feeds which can provide information for Shopping Campaigns as well as Product Ads.

Published 17 Aug 2015 by Tim Langley, CANDDi
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