Press press press:

Insider News cover CANDDi's recent Innovation Award

 

There are many analytics solution, but what's the difference between IP tracking, cookie tracking and visitor level tracking?

CANDDi updated its CANDDi Insights suite with Notify Me, a powerful email alert system for sales people who now can be notified in real time, directly in…

…

Guest post: What turns 'big data' into 'big impact'? This is a question that has been orbiting my mind for a long time. It has been brought crashing into focus by the…

CANDDi Lands Innovation Prize at Northern Tech Awards 2013 for its real time visitor level web analytics software

CANDDi is growing, we're hiring a telesales executive :)

Our core product is a real time visitor level web analytics. In this post we'd like to tell you how we are using it in the context of B2B lead generation to help our sales team.

Google just announced a major change to Adwords with Enhanced Campaigns, a move that has two simple objectives: make ad relevance easier for advertisers and provide better convenience to web users.

The new requirements for businesses to survive online

Improving conversions and retaining customers is the holy grail for e-commerce websites and other e-businesses. Here are my thoughts on…

Last week I (Tom) spoke at a conference run by the Institute of Chartered Accountants in England and Wales about five trends that will shape the way we do business in the future. I’ve posted the deck…

 

Questions are important in sales because they make the conversation about the purchaser and not the product. They stop us as salespeople telling the buyer what we want them to hear,…

CANDDi announced a major step forward in its development today with the launch of Version 2 of the CANDDi Core Prospect Analytics platform, and three new Intervention modules.

People place much greater value in a product or message that is personal to them, than they do in one that is aimed at everyone. Whether you are selling broadsheets or boots, magazines or microprocessors,…

Ten years after the term ‘blog’ had been coined, still the bulk of the UK population – certainly those in business – didn’t really know what it meant.

Creating rich customer experiences is taking the place of the conventional customer relationship model. 

Marketing is no longer the simple three-step process of stimulus, shelf and experience. Add influence to the list...

CANDDi has closed a £370,000 investment round led by Northstar Ventures, and added experienced executives to its advisory board. 

How can SMEs take advantage of the opportunities presented by Prospect Analytics and the rise of ‘big data’ when many SMEs aren’t online at all?

Selling business-to-business offerings has always been complex. But a new technology might offer a simple solution.

CANDDi continues to grow with the appointment of Frederic Abrard from Google.

Check out CANDDi's top tips for succesful customer profiling

CANDDi's Top Tips on Lead Generation