CANDDi Prospect Analytics - Use Cases

CANDDi incorporates a range of usecases all designed to give you real insight into your online interactions with prospects – and respond appropriately.

Financial Services

The finance sector has some of the highest advertising costs per click. CANDDi tells companies more about their campaigns and their conversions, allowing them to optimise for lifetime value, not traffic.

With just a tiny impact on conversion rates, CANDDi delivers massive return on investment, reducing cost per sale and driving increased profits from the same total PPC expenditure.

Financial Services companies are already benefiting from CANDDi. Why not join them?

Get CANDDi >

Track the prospects that matter and turn them into customers. Its easier with CANDDi.

Get CANDDi >

Complex Sales

When a deal is worth millions, every scrap of information that could help your salespeople to close it is valuable. Companies with long sales cycles and complex propositions are deploying CANDDi to create a more complete picture of their prospects.

CANDDi ensures that every online interaction with a prospect is captured, whether it is them visiting your website to download the latest white paper, or you sending them a campaign email. Know what they are searching for, and when is a good time to call.


E-Commerce

How many times have you seen a basket abandoned before you capture any identity about the user? Wouldn't it be great if you could tell by someone's online behaviour that they might be a good prospect and encourage them to convert faster? What if you could identify all those eternal browsers and give them an incentive to buy?

Because CANDDi profiles every individual on your site, you can dynamically target those who look like good prospects. Been back a couple of times and spent a few minutes staring at a high value item? Why not give them a 10% discount to encourage them to buy - even if you don't know who they are.

Identify and nurture hot prospects. Plug revenue leaks. Optimise conversions. You can with CANDDi.

Get CANDDi >

Know what your prospects want to drive and what they want to spend. Only with CANDDi.

Get CANDDi >

Car Dealerships - Connect Online Promotion with Offline Sales

Industry research suggests over 90% of car purchases start online. Yet few of us ever buy a car from a website. CANDDi helps car dealers to connect online marketing and offline sales.

Dealers using CANDDi know more about prospects before they walk into the showroom - vital data about what they want and what they can afford. Even if someone just walks in off the street to the showroom, dealers with CANDDi can find out where their shopping journey really started.